Here's your radio, kids
Public relations pros may no longer need consider certain commercial radio stations as viable media outlets. Radio studio, [Public domain], via Wikimedia Commons Visiting a dental hygienist on a September Saturday, I was treated to a broadcast from a station owned by the Stephens Media Group . The programming -- a purportedly kid-friendly block called "Morning Car-tunes" -- was far more painful than anything the hygienist served up. The music wasn't bad. The in-between banter involved a young DJ and a co-host whom I'll call "Harry the Pirate." It quickly became clear no one had told them this program was actually intended for parents and kids to enjoy. Harry spent a few minutes regaling listeners about a recent visit to a local college, where he said he told communications students that "there are no jobs in media."* Harry, was that the most uplifting thing to tell aspiring broadcasters? Or did you think "media" didn't inc...