Your PR Architect
Wednesday, August 31, 2016
What's Spanish for "shoot yourself in the foot"?
After having written about Chipotle restaurants' PR crises several times in the past year, I pledged I wouldn'tgo back to that trough again.
Yet, there's more negative news today about the beleaguered eatery.
So, I'll just let the
New York Daily News
do the talking.
This calls for more than a simple re-branding. How do you say "Leadership Change" in Spanish?
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